New Client Alert: Los Angeles-based W. Cashmere
[Once Upon] the softest collection of cashmere sweaters.
“We name our cashmere Soft Gold.”
Please allow us to welcome the new Los Angeles-based cashmere brand W. Cashmere to the Once Upon family!
W. Cashmere features sustainable pieces that are designed to last for years to come.
It was only about a month ago when Creator and Chief Designer Sharon Wang of W. Cashmere and I met for the first time. A “grab-a-quick-coffee” meeting turned into a 3-hour long brainstorming session! We hit it off right away and enjoyed sharing our experiences and journeys of starting both brands.
Sharon’s contact with cashmere started way back because her parents are in fact cashmere veterans. Which is why her knowledge on sourcing quality material and the production line is really thorough and solid. Sharon told me that the luxe of cashmere swearers originates from the fabric itself, and from the source; “we name our cashmere ‘Soft Gold,’ she said. The collection is a reflection of her personal style — classic and elegant.
Sharon Wang, Creator and Chief Designer of W. Cashmere.
The styles are timeless; they will fit right in regardless of the “current trends”. Most importantly though, Sharon ensures every piece in her collection is sustainably and ethically made. Wearability is highly valued, so you can be sure the products are designed to last.
One of Sharon’s main goals is to change how people connect and think about luxury goods. She wants to help every customer build a cozy, sustainable closet with pieces that are soft, beautiful and can be styled in countless ways.
Sharon hopes people feel good about themselves in W. Cashmere sweaters and believe they deserve quality pieces. Confidence will last along with the pieces.
Sharon told me: “Fashion fades but style will not as style is the reflection of women’s growth; W. Cashmere wants to support and empower women along the way.”
This month, we have officially partnered with W. Cashmere to together launch the brand’s latest collection of cashmere pieces. The collection features colorful sweaters, cardigans and dresses that can be dressed up or down for various occasions.
Check out of some the featured pieces below:
We cannot wait to share more with you! Stay tuned!
Best,
Tricia Chen, Founder and Managing Director at Once Upon